Guides

Getting them back · Aug 9Copy-paste templates to ask clients for reviews. Text, email, in person.Copy-paste templates to ask clients for reviews: text, email, in-person script, and post-appointment message, with timing, follow-up cadence, and merge fields. Money on the table · Aug 5How to price facials, the right way. Real 2026 ranges, the math behind them, and the upcharges that hold your margin.How to price facials in 2026: real ranges by service, the cost-plus math behind your menu, add-on upcharges, deposits, and how to put it all on a booking page. Your own site · Jul 27Content ideas for beauty businesses. A year of posts, one shoot at a time.Never stare at a blank caption again. A category-by-category bank of post ideas plus a simple weekly plan a solo beauty pro can actually keep. Getting them back · Jul 23How to rebook clients before they leave the chair. The next appointment is easiest to book when they are still in front of you.The highest-leverage move in beauty is booking the next appointment before the client leaves. Scripts, per-service rebook intervals, and how to follow up. Getting them back · Jul 20How to respond to a negative salon review. Acknowledge, take it offline, and never argue in public.A calm framework for responding to negative salon reviews: acknowledge, take it offline, never argue in public. Plus what not to do and when to dispute a fake. Switching · Jul 12How to choose a booking app as a solo beauty pro. When it is just you, most of what these apps sell is for somebody else.How to pick a booking app as a solo beauty pro: the features that matter when it is just you, an honest look at the options, and what to skip paying for. Your own site · Jul 10Instagram marketing that actually books salon clientsHow to turn your salon Instagram into a real booking channel: the bio link flow, the content that converts, and a posting cadence you can keep. Getting them back · Jul 8Client retention strategies that keep your chair full. On purpose.Why keeping a client beats finding one, the rebook-at-checkout habit, the 6-week touch cadence, and the retention metrics that actually predict revenue. Getting them back · Jul 7How to get more salon reviews (without feeling pushy).Get more salon reviews without begging. The right moment to ask, how to automate it, where reviews matter most, and why volume and recency beat a perfect 5.0. Switching · Jul 4How to migrate from Vagaro in seven steps, with a free import.A practical, step-by-step guide to migrating your salon, spa, or barbershop off Vagaro, with a free same-day import. Going solo · Jul 2How to grow a hair salon, from one chair to five. Systems first.A practical, no-fluff guide to growing a hair salon. Hiring, pricing, retention, brand, and the operational systems that scale from one chair to five. Your own site · Jul 1How to add your booking link to Instagram bio. And make it work.Step-by-step guide to adding your booking link to Instagram bio, with tips for Linktree vs single link, the right CTA copy, and the metrics to track after. Money on the table · Jul 1How to write a no-show fee policy that actually works. Visible at booking. Confirmed in reminders. Charged without drama.How to write and enforce a no-show fee policy that protects your time without alienating clients. Templates, scripts, and the documentation that wins disputes. Money on the table · Jun 29How much deposit to charge for a salon appointment. By service price, by industry, by how protective you actually need to be.A pricing-tier breakdown of how much deposit to require for salon, spa, lash, and bridal bookings. Includes the math behind the recommended amounts. Money on the table · Jun 23Salon deposit policy best practices. Charge enough to matter. Refund clearly. Exempt your regulars.How to set deposits that protect your time without scaring off clients. Amounts, exemptions, refund rules, and the scripts that close the conversation. Money on the table · Jun 22The salon cancellation policy template that actually holds up. Copy, paste, edit two fields.A salon cancellation policy template you can copy, paste, and customize in 5 minutes. Includes deposit rules, no-show fees, and the legal-ish boilerplate. Money on the table · Jun 19How to reduce no-shows in your salon. Deposits, reminders, and policies that actually hold.A plan to bring your no-show rate down: deposits, reminders, cancellation rules, and the policies that actually hold, with a 30-day check. From BKRDY. Switching · Jun 18How to export your client list from Acuity Scheduling. Five clicks, one CSV.Step-by-step guide to exporting your client list from Acuity Scheduling as a CSV, with notes on appointment history, intake forms, and what to do next. Your own site · Jun 16How to make a booking website for your salon. No developer, no plugins, live in an afternoon.How to make a booking website for your salon without a developer: the three real options, a step-by-step with a designed template, and what to avoid. Money on the table · Jun 16The nail tech price list, done right. Free template inside.A free nail tech price list template, real 2026 price ranges by service, and how to set deposits and upcharges that protect your time. From BKRDY. Getting them back · Jun 15Salon appointment reminder templates that cut no-shows. Copy, paste, send.Copy-and-paste salon appointment reminder templates for SMS and email that cut no-shows. A 3-touch cadence, real wording, and what to automate.